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The pitch to marketers is pretty straightforward: Don’t just buy ads on TikTok for products you're selling elsewhere, actually sell them on the platform too.
CB/I Digital on LinkedIn: How the TikTok Shop pitch has gone down with marketers
How TikTok Could be Your Best Way of Reaching Millenials in 2020, by Ryan Byrne, Smart Marketing for the Lean Startup
HOW TO LEVERAGE MORE FROM TIKTOK ADVERTISING AND INCREASE BUSINESS PROFITS WITH TIKTOK MARKETING STRATEGY IN 2020?, by Escapade Technologies
Pitch deck: How is selling ads on Prime Video to advertisers - Digiday
Media And Marketing Gossip; Can TikTok Achieve Always-On Status?
How TikTok Could be Your Best Way of Reaching Millenials in 2020, by Ryan Byrne, Smart Marketing for the Lean Startup
Digiday على LinkedIn: #digidaypublishing
What Makes TikTok so Addictive?: An Analysis of the Mechanisms Underlying the World's Latest Social Media Craze – Brown Undergraduate Journal of Public Health
Glossy+ Research: Marketers' 2023 holiday marketing and commerce strategies — unpacked - Glossy
CB/I Digital on LinkedIn: How the TikTok Shop pitch has gone down with marketers
Tiktok Marketing, Blog