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How Mattel reinvented Barbie To Become A Global Icon

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Barbie Named Top Global Toy Property of 2020 by NPD - aNb Media, Inc.

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Commentary: Barbie is 60. And she's reinventing herself.

Barbie is 60. And she's reinventing herself. - The Washington Post

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Barbie Named 2020 Top Global Toy Property of the Year, Per NPD

Blonde Ambition

Mattel's newest versions of the iconic doll show Barbie is still reinventing herself after all these years -Living News , Firstpost

Mattel Hopes to Reinvent Barbie With an Assist From Hollywood - Bloomberg

Barbie's designer made Raytheon missiles first as 'Barbenheimer' rocks box offices

Barbie is 60. And she's reinventing herself.